Creative Futures

Your chance to re-imagine tomorrow’s communication

This bespoke competition, in partnership with Canon, will award omnichannel marketing excellence from emerging creative talent at the vanguard of customer-centric communications.

Our mission is to prove the powerful role of print, bringing together industry stakeholders to push the boundaries of what’s possible in the changing world of media and marketing. And we want to champion those at the forefront of new ideas that are purpose and sustainability-driven, and combine data and creativity to deliver measurable impact.

Entrants are invited to create and design an omnichannel marketing campaign across multiple touchpoints. This will include data-driven, in-home print media, such as direct mail, door drop, partially addressed mail, insert marketing, as well as complimentary digital channels.

A team of industry experts have been working with leading youth charity YMCA to curate a brief for the competition. The winner will be announced at The Drum Social Purpose Awards 2022.

Showcase creativity

An opportunity to flex your creative muscles and showcase your talent by designing a real-life campaign for a purpose-led brand

Gain free PR exposure

Free promotion for you/your work through editorial, social and video opportunities on The Drum and across partner organizations

Learn from the best

Knowledge sharing with industry experts from Canon, Latcham, Marketreach, JICMAIL, Nutshell Creative, The Strategic Mailing Partnership, Join the Dots and AutLay

Build your network

A chance to build your professional network and make contacts with key players in the marketing, print and mailing industries

Career-ready skills

Learn about and implement the latest data technologies and media capabilities, while developing a wide range of skills

Industry collaboration

An opportunity to remain as a key stakeholder in the implementation process, once the winning entry is chosen

Entry Deadline